Gutenberg Networks

Gutenberg Networks

We’re an integrated advertising production management business with a strong global focus.

Partnering with some of the biggest brands, we meet their content and communication needs around the world, across all channels, time after time.

We start with the end in mind, using our cultural network resources to offer true expertise in global implementation and delivering advertising to local markets efficiently and cost effectively.

Our World

We’re big on experience

And we’re professionals who combine creative and technical expertise in all media. We offer a focused, consultative and integrated approach to client projects, and our experience in delivering work for both local and global clients is first-class.

But we’re also very modest (really), and we’re always happy to have a chat with our clients.

We’re big and we’re small

As part of a huge multinational advertising group, we work on retained and one-off projects for many group network companies. We also have our own direct clients, serviced by our highly skilled in-house teams, who specialise in multi-channel campaigns. We’re based in Paddington, London and also have teams in our clients’ offices, or in well-resourced satellite studios.

Big hours, small turnarounds

We’re linked across multiple time zones, which means we can deliver up to 20 hours of continuous production in a single day.

Our production tools and software are designed to cut down task time and increase content speeds. Many of these have been developed internally, and can be customised to our clients’ particular needs.

Print

In the know

Our full-service in-house production studio offers everything from design and copywriting to artworking and delivery. A vastly experienced team of print professionals manages media schedules and offers advice on the best implementation strategy, no matter how large or complex the campaign, no matter how many language variations or different delivery specifications.

In record time

We have a unique approach to print production efficiency that enables us to produce high volumes of high-quality work in super-fast turnaround times, resulting in cost savings that we share with our clients.

TV

Tuned in

GuN TV specialises in the versioning and adaptation of TV commercials for broadcast, online and outdoor media channels.

Our talented, multilingual producers work directly and indirectly with clients to adapt global master creative to myriad formats. We are highly skilled in production and post-production, and apply creative guardianship for truly effective localised campaigns.

Big on the box

With our roster of highly skilled, expert teams, we can ensure a simplified commercial process throughout, no matter how complex the brief. And we’ll advise clients up front on the challenges of each task, avoiding surprises down the line.

Boxes ticked

We also cover legal clearance, and have exceptional relationships with governing bodies worldwide.

Digital

Digitally enhanced

Our specialist digital team brings the best technological skills to everything from complex apps through to global advertising adaptations and localisation. Our full digital service is second to none, delivering high-quality builds quickly and cost effectively.

Digital clock

Our flexible on-demand model means clients only pay for the skills and volume of resource the project needs. The model doesn’t have to factor in expensive down time, because there isn’t any.

Language

Speaking in tongues

GuN Language is our dedicated in-house translation division. We manage the entire translation process, capturing master copy and arranging multi-market translations, then flowing the translated copy into artwork and initiating the approvals process.

Tongues untied

Our unique artwork-based translation system uses specially-designed automated technology to allow us to flow copy into the artwork files quickly and accurately, ensuring a streamlined and affordable process. Our translation memory database enhances this accuracy and reduces year on year costs.

QA

Double-checked

QA is a vital part of what we do and is integrated into the production process across all channels for maximum efficiency. Our editorial and technical QA professionals thoroughly and systematically test, check and double-check everything we produce, often to tight deadlines.

Spell-checked

The editorial QA team checks all copy across multiple languages, and advises on spelling, grammar, punctuation and usage queries. They also make sure client brand guidelines are followed to the letter and kept up to date.

Tech-checked

The technical QA team tests the components and functionality of all builds across all operating systems, browsers and devices, and gives invaluable advice on how accessibility and technical standards are being met.

Cultural Consultation

The what

We test and validate insights in global creative briefs with the local reality. Concepts, storyboards and campaign ideas are viewed and reviewed from a local cultural, legal and business perspective.

The how

With our strong central base, and local expertise at our fingertips, we can offer clients fully centralised models, fully localised models, or a combination of both.

The who (and the when)

We engage with local businesses and agencies at the outset of every project. By drawing on local insights and involving key people from production, media and culture at an early stage, we provide clients with guidance throughout.

Technology

Multi-tech

GuN-HQ comprises three core elements, each using world-class system developers. As a complete MRM system stack, or as individual components with their own subset of tools, GuN-HQ is highly configurable, perfect for today’s multi-channel environment.

Future-tech

With partners at the leading edge of the marketing technology spectrum, excelling in research and advisory reports such as Gartner’s Magic Quadrant, our technological focus is very much future-driven.

Tech-savvy

New system deployments and launches are intricately planned, documented and rolled out to ensure users are ready participants, keen to embrace and learn.

Our experienced team tailors launch programmes, providing key support literature and training sessions for the user teams.

Contact

Gutenberg Networks UK
12 Bishop’s Bridge Road
London W2 6AA
United Kingdom

hello@gutenberg-networks.co.uk
+44 (0) 20 7258 4888
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